HQ :: Factory X Head Office
Position Paid Advertising Specialist - Facebook/Google Ads
Work Type Full Time
Location Factory X Head Office
Specific Requirements

About the Opportunity

Working across all brands at Factory X you will roll out / review / optimise and make suggestions for our Digital Marketing campaigns. Your focus is to assist with sales / brand awareness and customer acquisition / retention.

Essential Requirements

  • A minimum of 2 years experience working in digital Advertising
  • Expertise In Facebook and Google Ads
  • Demonstrated experience developing and delivering cross channel advertising campaigns
  • Preferably Google Certification or Facebook Blueprint updated

Social Media

  • Review and create Audiences on social media
  • Provide training and guidance to social media and marketing team members on social media implementation best practices and strategies
  • Collect / review customer data and analyse interactions and visits, plus use this information to create comprehensive reports and improve future marketing strategies and campaigns
  • Research and monitors activity of company competitors
  • Building social media strategies through competitive and audience researchFamiliar with Facebook/ Instagram Catalog

Google Ads

  • Assisting in the management of PPC, CPC and CPA Marketing campaigns for customers. S/he should be able to easily recognize and endorse projects that can lead to the goals and progress of the company campaigns.
  • Assisting in the bidding and management of all AdWords advertising spends and ensuring that our ROI is within the company’s KPI
  • Assist in the management and tracking of keyword bids, expenditure caps and other primary account metrics.
  • Support the development of new paid search ads, ad groups and accounts and support the formation of new paid search marketing initiatives.
  • Track and compare search results and search success through primary search channels.
  • Maintain and monitor Keywords bids, accounts daily, Quality Scores and important metrics
  • Familiar with Google Analytics and Google Merchant Center.
Apply To

Email resume and expression of interest to: carolina@factoryx.com.au